There are a number of online grocery delivery service providers operating in different countries of the world. Some are local whereas there are quite a few online grocery delivery service providers that operate in more than one or more countries. One such successful business is “FreshDirect” which operates in the U.S covering different areas in and around the U.S. Being country-specific it has become one of the most efficient grocery delivery platforms in the US known for its fresh and timely order delivery.

Witnessing the success of grocery delivery platforms like FreshDirect has become an ideal example for entrepreneurs that are planning to step into the online grocery delivery industry. The ones who are aware of FreshDirect’s business model and their efficiency level do look for more insights on “How to build an app like FreshDirect?”

In this blog, we will discuss in detail the topic “How to build an app like FreshDirect?”

Workflow of a grocery delivery app: FreshDirect

  1. Identify the Business Strategy: It might sound like a basic step for the entrepreneurs who have already defined their target audience. But those who are still at the planning stage should start with “identifying the customers in their target area of operation and the customer needs.” To launch a grocery delivery business you need a website and mobile apps. Mobile apps like the delivery app, buyer app, and an admin panel are required to manage the overall activities. Identifying these requirements is part of business strategies.

2. Analysis and Planning: Decisions related to features and functionalities are part of this stage. Other important decisions and comparisons related to cost and time for website/apps development, resources required, etc, are all included in this step. Basically, you prepare a roadmap for your business launch and decide the development of the app development architecture.

3. UI/UX Designing and Execution: The UI/UX of an app or website should be attractive and efficient as it affects the customer experience resulting in either retaining the customer or increasing the bounce rate on the website/app. In this phase of app development, you can create mockups, wireframes, and prototypes to create an appealing app like FreshDirect.

4. Development: Development is the technical phase of creating an app after defining the technology stack and related milestones are defined. This phase is where the coding is done to bring your idea into reality. The development phase is the most technical one as all working of the app depends on the efficient coding done. Any error in the coding will reflect in the working of your app.

5. Testing: As mentioned in the development phase it is important that the coding is done correctly before you launch your app. To test the usability, stability, and security of the app, creating testing of the app is done by preparing test cases and the results are recorded with tracking fixes so that they can be used for retesting. These results are shared with the development team, and in case of any bug or error found this is the stage when the errors are rectified to create an efficient app.

6. Deployment: Once the testing is done, and the bugs are fixed the app is deployed on the attesting environment. The app is then submitted to the Apple or Android store where the app is reviewed as per the development guidelines, after which the application is released.

7. Support: Support here means technical support after the app is in use by your customers. While the app is used by a number of users there are chances that new bugs and errors are detected. Here the role of the support team starts again to resolve issues reported by the users.

Conclusion

If your grocery delivery business idea is somewhat like FreshDirect then creating an app like FreshDirect would be a great step towards developing an efficient app. As a fact, the online grocery delivery market is one of the most competitive ones where the majority of grocery shopping is done using a mobile app. So, investing in app development becomes an important strategy for any new or already existing grocery business.

There are promoting and result-driving online grocery delivery software that can help you develop an app like FreshDirect. One such trusted and award-winning hyperlocal marketplace software, Growcer which you can consider to build an online grocery delivery website or app like FreshDirect, Instacart, Talabat, etc.