Without an efficient internet platform, it can get difficult for a dress rental business to cooperate smoothly. The dress rental businesses have different categories of clothes rented on their website where customers rent them out for a fixed period of time.

After a customer places an order, he is asked to sign a rental agreement and submit a rental security which is refundable. After all the formalities are completed the clothes are shipped to the customer’s address along with usage instructions. 

The customer after using the dress for the rental duration returns it and places a return request on the website. Alternatively, dress rental websites also can create a reminder notification for the customer to schedule the return. 

Once the product is returned back to the dress rental company, it is thoroughly inspected for damages and tearing if any. After checking the quality of the returned dress, the advanced rental security is refunded back to the customer.

The received dresses from the customers are then sent for cleaning and are simultaneously updated in inventory. Through the inventory management system that most of the dress rental businesses have, the availability of dresses is updated automatically.

Considering the long process of online rentals, it takes a lot of time and money to meet the expectations of the customers. So, dedicated dress rental software becomes a must to streamline operations and reduce operational costs.  

In terms of revenue generation. Dress rental businesses come with multiple options to earn money. The major source of revenue generation for dress rental businesses is the rental commission earned from the clothes rented through the platform. Other sources of revenue can include ads on the platform, selling dresses simultaneously along with renting, featured listing for profitable articles, and sponsored vendors(in case of multi-vendor dress rental businesses). Alternatively, some dress rental businesses also provide a subscription to their customers who frequently rent clothes from the website. The subscription model provides additional discounts to the customers in return for a fixed subscription fee for a decided period of time. 

For an efficient dress rental marketplace to function, there are multiple features that are needed by the admin to manage sellers and customers. Similarly, an attractive and clutter-free front end for customers to place and manage orders also plays a significant role.

The essential features of a dress rental marketplace include convenient dashboards for all stakeholders. Inventory management module, order management, agreement management, eSign, rental security management, etc. 

If you are planning to expand your existing dress rental business or want to launch a new dress rental marketplace, planned research for strategic growth is extremely important. This complete guide on starting an online dress rental marketplace can help you with dress rental business model setups, market strategies, and other processes.