Online travel activities are becoming a big focus as people are seeking out more adventurous experiences rather than sightseeing. Many notable brands like Airbnb and TripAdvisor have already moved into this sector making it the third-largest travel segment after the airline and hotel.
Apart from above-mentioned brands, Viator and Get Your Guide are also gaining a lot of momentum. These two online marketplaces are specially designed for booking travel activities. Hundreds of tour and activity hosts from across the globe have listed their services on these marketplaces.
Viator
It is a US-based company that has more than 390 million monthly travel planners and 3,000 global affiliate partner websites. Viator has annual revenue of $34 million and is considered as the top website to book online travel activities.
Get Your Guide
Based in Berlin Germany, Get Your Guide provides over 30,000 tours and activities across 110 countries. The company has partnerships with many prominent brands like KLM Royal Dutch Airlines, Emirates, Thomas Cook, and Easy Jet.
How To Build a Website like Viator and Get Your Guide
Being an aspiring entrepreneur, you should know about all the ways of building a website like Get Your Guide and Viator:
Content Management System (CMS)
It is basically a one-stop solution for creating websites and managing their content. Although it is known to create an SEO friendly and responsive website but it has many disadvantages such as:
- CMS are immensely vulnerable to hackers
- It needs a time-to-time update
- Training required to use CMS effectively
- If you need specific features on your website then CMS is not suitable.
- Full customization is not possible
Website Builders
Almost all website builders come with a hosting account, domain name, and online video tutorials. They can help you build a website affordably but there are certain limitations that you should consider first:
- Business websites (here online travel activity) needs to have a quality design and other professional features. But, website builder fail to give you those.
- Websites built have a slow load time.
- There is a limit on the number of pages you are allowed to create.
- The most important thing is that almost all website builders are flash based. And some search engines cannot index content contained in flash files.
Hire a Team
The third way is that you can build a website by hiring a team of designers and developers or a development agency. In both the cases:
- The overall cost of the project increases.
- Even after the website is made, you have to pay extra on the integration of every new feature.
- You have to keep a regular eye on the process
Readymade Solutions
It incorporates all the features that you need to launch an online marketplace both effectively and quickly. Buying and implementing readymade solutions doesn’t take a long time.
One such example of a readymade solution is “FunAway”, an online travel activity marketplace builder. The marketplace built with FunAway help travelers get all the activities to detail happening in a particular area and can further book them beforehand.
Here are the features of FunAway:
- Inbuilt messaging feature
- Fully customizable
- Multiple payment gateway
- Map view of activity location
- Commission management
- Review & Rating Management
- Activity Booking Management
- Growth & Finance Management