Anything from Peas to Pineapple to Pan Cake is available on the internet these days since the Grocery industry is growing rapidly. Digitalization & technology has made it very easy for buyers to get whatever they want, whenever they want. You can buy anything by a few clicks, within a few minutes. But is that as simple for the sellers as well?

Let’s understand how ‘Online Grocery Business’ works!

In many developed countries like Japan, France, Switzerland, the UK, the US, etc, online grocery is a successful business model. The only way online grocery can make business sense is by providing a premium and quick service. It will need to be a niche offering consumers with convenience and choice. The online grocery stores either act as an aggregator and tie-up with the local vendors to sell online or they build their inventory-based model where everything from procurement to delivery is handled by them while the vendor will just supply the goods. 

Multi-Vendor Business Model

Multi-vendor or the aggregator model is the one where companies partner with existing grocery providers to collect orders and then get the order delivered to consumers through the deliverers. Most of the investors choose this model to save the heavy capital investments at the initial stage. 

You can easily build an on-demand online grocery marketplace using ready-made solutions like Growcer.

Single-Vendor Business Model

If you are running an offline grocery store and want to increase your customer base by expanding your business online as well, the single-vendor business model would be the perfect option. It’s the simplest way to get into Online Grocery Business.

You can go for a ready-made software solution for single-vendor grocery store.

Suggested Read: Setting up Online Grocery Business in 2020? Here Is What You Need to Know

Wrap Up

No matter which business model you go for, but the core of the online grocery business is on-time delivery. And so being the connecting link between the grocers and the customers, you need to make sure that the orders get delivered on time. Efficiency and good services will automatically encourage your customers to promote your business through word-of-mouth marketing. It can further help you in increasing your customer base.