The digital sale of online travel market worldwide is 693.91 billion USD. The market for the travel industry is huge and people from all across the globe like to travel to different places all year round. This means that the travel industry is never going out of style.
But if you are an aspiring entrepreneur, looking to start a travel booking website then you need to rethink again. Competition in the travel booking industry is huge and there are lots of established market players. Providing your customers with something unique is a viable option but there are very hard chances that a startup can compete with industry giants like Make My Trip, Expedia etc.
So the question is what can you do to be a part of the travel industry while also providing something unique to your customers?
Nowadays, people travel not only for sight-seeing but also for adventure and fun activities. According to stats by Phocus Wright website, Travel activities, the aggregate of in-destination spend on tours, activities, attractions, and events are the third-largest travel segment and account for 10% of global travel revenue. Travel activity industry has a huge potential as it is still an untapped market with a lot of demand. According to stats, 80% of travel activities booking are still made offline. So launch a travel activity marketplace where customers can book their travel activities for the destination they are visiting.
Here are points how launching a travel activity marketplace will help you achieve a reputed name in the travel industry. We have also mentioned stats that will prove that online travel activity marketplace is on the rise.
How Travel activity Marketplace is Profitable business?
- An online travel marketplace enables agents & vendors to advertise and sell their offering to a much wider audience.
- The cost of business operations & customer acquisition will be reduced.
- It reduces the time frame for sales & buying cycle for both vendors & travellers.
- The travellers can explore all the available options at one place & in one go.
- The Traveler can plan & book, the complete trip activities in one go or they can plan & book trip activities on-demand/instantly depend on the availability of the vendors.
Statistics Showing the Popularity of Online Travel Activity Booking Marketplace.
- Almost 40% of all tour and activity bookings are being made online.
- Items booked on the internet before a trip: organized tours (5.1%) and entertainment activities/events (39.7%) were booked online, with the latter having doubled since the previous year (Tourism Australia)
- Travellers go online during their trips, finding local activities using their mobile devices 33% of the time (Tourism Research Australia)
How to Launch a Travel Activity Marketplace?
There are two ways to launch your travel activity website. One to build it from the scratch which would require a lot of time/resources and other will be choose a readymade platform which dedicatedly works on building travel activity websites. The online travel activity marketplace that you choose should be developed with centralized database management system. It must help your business in different business operation and function like:
- Digital marketing & SEO
- Marketplace merchandising
- Activity Booking management
- Vendors & Inventory management
- Vendor reviews system management.
- Online Payments Handling
- Commissions Management
- Manage Currencies & Conversion rates for different markets.
- Advance level business reports
- Sales & profit performance analysis reports.
- Caters to different screen size.
- Explore trips by category
- Calendar management for booking
- Social media integration
- Secure online payment
Find a dedicated solution with all the above-mentioned features to provide your customer with the best experience. There is only one dedicated platform which can help you to launch your travel activity website with all these features, FunAway. FunAway provides entrepreneurs with a dedicated solution to launch a travel activity website at an affordable price. It is a user-friendly, scalable, customizable and cost-effective platform to launch your travel activity marketplace.
Also Read: How FATbit Is Using Innovation Driven Products to Help Ecommerce Startups?
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