“As per Polaris market research, the fitness app market size is expected to hit $14.7 billion by 2026.”
Source: Polarismarketresearch.com
Due to the COVID-19 pandemic, going to gyms has become a real challenge for everyone. Fitness mobile apps are a sky-rocketing opportunity for entrepreneurs in every aspect of the economy.
Benefits of Developing an App like Fitbit
- Keeps the User motivated – Fitbit helps in keeping track of the calories consumed, burnt, and steps taken in a day by the user. This visual data will help in boosting the motivation level.
- Adequate Rest – “As per the survey conducted by CDC, an adult is required to sleep at least 7 hours per night for feeling fresh and active.” Such apps are used as a baseline for setting the bedtime reminder to plan out for a consistent sleep schedule.
- Water-Resistant – The user need not worry about a super sweaty workout or a rainstorm. Swimming in a pool is possible with such a device.
- Social Sharing – The user is able to share even minor information as it spreads through social media channels. This way, there is a possibility to compete with friends and compare stats.
- Diet Assistance – The nutritional information can be accessed using the bar codes. This way a user can go ahead with the healthy diet and achieve their desired goal.
How to make a fitness tracker app?
Create a fitness tracker app by hiring a renowned firm efficient in making such apps. Go ahead with FATbit Technologies and make an app for both iOS and Android platforms.
Below are the must-have features you can get implemented:-
- Registration – This is the first and foremost step for account creation using distinct methods such as email, password, phone number, SMS verification, or using social logins.
- GeoLocation – Get this feature integrated inside your app as it helps to track user’s walking routes over a prolonged period of time.
- Gamification – Adding fun elements to your app such as badges, rewards, and leaderboards can make it more user friendly and helps in improving the retention rate.
- Push notifications – The reminder or a pop-up message can help the user to stay connected.
- Wearable device Integration – This is an important feature that allows the user to duly connect with the external devices & keep a track of the daily activities.
- Video Tutorials – This minimizes the efforts of trainers as the user can implement the workout using these video tutorials. The variety comprises beginner, intermediate, and advanced level.
- Chat Feature – Users will be able to interact with the fitness experts team & get the best solution based on their potential and requirements. Further, it will help in boosting user engagement and app success ratio.
- Payment – The admin can review the payment methods used by customers for making purchases. More can be added for updating the app.
Monetization channels of Fitness app
“As per eMarketer survey, digital ad expenditure is expected to reach by $517.51 billion by 2023 at a worldwide level.”
- Advertisements – Make your app free of cost by fitting more ads and further generating revenue through it.
- Specialized or Premium services – This is another way of earning a huge profit by providing accessibility to the video clips for learning more about a healthy lifestyle.
- Affiliate Marketing – Brands that deal in fitness equipment and a healthy lifestyle can be promoted with a fitness app & thus get more revenue.
- Freemium Model – It needs to be available to everyone downloading the app inclusive of the basic strategies. Furthermore, an option can be added for an upgrade.
- Data Monetization – It is a viable option for the users and the working is possible with all types of applications.
- Mobile Marketing Automation – This strategy works on convincing the users to either purchase a product or service from your app. Further, it will lead to more user engagement.
How much does it cost to make an app like Fitbit?
The cost of building an app like Fitbit can be classified based on the following categories: –
- Moderate fitness applications – You need to invest 3000 – 7000 US dollars while getting a moderate fitness app developed.
- Complex fitness applications – The cost of developing a complex app like Fitbit may range from 7000 – 12000 US Dollars.
- Highly complex fitness applications – This may shell out somewhere more than 12000 US Dollars.
However, you might need to consult an app development company for getting an appropriate estimate of the budget. This is so because the pricing might increase depending on the specific needs of your app.
Which company to hire for Fitness App development?
Keep yourself updated about the customer requirements and get an app developed from accredited mobile app development companies such as FATbit Technologies. The firm has a dedicated team of developers to deliver fitness app development solutions through knowledge and experience on a global scale.
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